Rio mare

A Fresh Digital Experience for a Trusted Brand

Rio Mare’s new Shopify site highlights heritage, sustainability, and flavor—inviting customers to discover products, recipes, and local retailers with ease.

the challenges

Maintaining SEO and URL Structure During Transition

Large Product Catalog Migration

THE CHALLENGE

Rio Mare, a heritage CPG brand known for premium quality and sustainability, needed a digital presence that reflected its legacy while meeting the expectations of modern consumers.

The challenge was to translate decades of brand trust into an engaging online experience—showcasing products, recipes, and brand values—while creating a user-friendly path for customers to explore, learn, and find retailers both locally and online.

THE APPROACH

We designed and developed a custom Shopify site tailored to Rio Mare’s brand story and CPG needs. Our focus was on balancing credibility with accessibility—pairing elegant visuals and rich storytelling with intuitive navigation and structured product information.

The site highlights Rio Mare’s sustainability commitments and heritage through design and content, while recipe discovery and “Where to Buy” functionality create a seamless connection between brand inspiration and real-world purchase.