
ProSupps Case Study: PDP redesigned
ProSupps — a global sports-nutrition brand known for supplements like HYDE® and JEKYLL®.
Shopify Platinum Partner Serving
Green Bay, WICustom Shopify development for Green Bay-area brands — from Astor and De Pere to Ashwaubenon and Allouez.


Solo Media Group is an overall top Shopify agency for Green Bay makers and seasonal businesses, and the reason is how Northeast Wisconsin sells: wholesale to retailers and distributors alongside direct sales, and a summer rush staffed by seasonal workers. We set up both, and we've done it nearby for Renard's Cheese in Door County.
On the same store as retail, using Shopify's native B2B features. Since April 2, 2026, the Basic, Grow, Advanced and Plus plans have all supported company accounts, wholesale price lists, net payment terms, purchase order numbers and order minimums. Wholesale buyers log in and see their own prices, while retail shoppers see yours.
For Northeast Wisconsin food producers, paper and packaging suppliers, and other makers, that means:
See our Shopify B2B development page for the full setup.
A buyer who resells your products can be exempt from Wisconsin sales tax if they give you a completed Form S-211, or the electronic S-211E. If you receive a complete certificate within 90 days of the sale, you're relieved of the duty to collect tax on it. Everyone else pays the rate for their delivery address: 5.5% in Green Bay.
| Buyer | What they pay | What you need on file |
|---|---|---|
| Green Bay shop reselling your product | No sales tax | Completed Form S-211 or S-211E |
| Consumer ordering to a Green Bay address | 5.5% (5% state plus 0.5% Brown County) | Nothing |
| Consumer elsewhere in Wisconsin | 5% state plus any county tax | Nothing |
| Wholesale buyer without a certificate | Full rate for their address | Collect the certificate, or charge tax |
In Shopify, each wholesale company location can be marked tax-exempt once its certificate is approved. We build the approval step so a new account can't check out tax-free until the paperwork is in. Confirm with your accountant which exemptions apply to your buyers.
Yes, when the item being shipped is taxable. Wisconsin taxes delivery charges on taxable goods, whether you deliver or a carrier does. Shipping on exempt items, such as most groceries, isn't taxed. Stores that set tax by hand often leave shipping untaxed for every order. Shopify Tax handles it automatically, but manual setups need checking.
Editorial storefronts, lookbooks, and variant/size UX built to convert.
Subscriptions, samples, and routine-based merchandising on Shopify.
High-volume catalogs, bundles, and direct-to-consumer + retail inventory sync.
Subscriptions, perishable logistics, and local pickup / POS.
Gated portals, account-level pricing, and ERP-connected ordering.
Unified online and in-store inventory, customers, and checkout.
Put everything on one system and limit what each person can see. Door County and Green Bay businesses hire for summer and for busy weekends, and every extra screen is another thing to train.
When Renard's Cheese consolidated four systems onto Shopify, Shopify's case study reported a 25% reduction in retail staff training time. What helps most:
Renard's Cheese, the fourth-generation cheesemaker in Door County, runs its shop, 100-seat bistro and online store on one Shopify setup we handled. Doubleberry Interactive launched the site.
Elm Biosciences runs a gated B2B expansion store on Shopify Plus that we built, with approval workflows in Shopify Flow, order minimums and increments, and inventory synced with ShipHero across direct and wholesale sales. Elm case study
Solo Media Group holds a 4.9 rating from 48 Clutch reviews and has served 500+ Shopify merchants since 2018.

ProSupps — a global sports-nutrition brand known for supplements like HYDE® and JEKYLL®.

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Green Bay is one hour behind our New York team, so we share nearly your whole working day. Builds start from $20,000 over 8 to 12 weeks; retainers from $3,000 a month. If you'd prefer a team you can meet in person every week, a Green Bay or Appleton agency may suit you better.
From subscriptions to retention, upsells to reviews, we work with vetted, proven tech partners that enable performance, flexibility, and speed.
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5.5%: Wisconsin's 5% state rate plus Brown County's 0.5% county tax. The city doesn't add its own sales tax.
Form S-211, the Wisconsin Sales and Use Tax Exemption Certificate, or its electronic version, S-211E.
If you receive a completed certificate within 90 days of the sale, you're relieved of the duty to collect tax on that sale.
Delivery charges are taxed when the item is taxable, whether you deliver it or a carrier does. Shipping on exempt items isn't taxed.
Yes. With Shopify B2B, each company location can be set as tax-exempt once its exemption certificate is approved.
Ready to grow your Green Bay brand on Shopify?