
ProSupps Case Study: PDP redesigned
ProSupps — a global sports-nutrition brand known for supplements like HYDE® and JEKYLL®.
Shopify Platinum Partner Serving
Raleigh, NCCustom Shopify development for Raleigh-area brands — from Durham and Cary to Chapel Hill and Morrisville.


We're a certified Shopify partner building Shopify stores for Raleigh businesses and Research Triangle brands. Our work here concentrates on B2B wholesale portals for distributors and life-science suppliers, ERP and inventory integration, and DTC storefronts for the food and consumer brands scaling out of the Triangle.
Why Shopify businesses in Raleigh choose SOLO MEDIA GROUP
Raleigh anchors the Research Triangle, a hub for technology, biotech and pharma, healthcare, and a rising base of food and consumer brands. For the region's distributors and life-science suppliers, we build B2B wholesale portals on Shopify Plus with gated catalogs, account-level pricing, and ERP, inventory, and 3PL integrations. For the direct-to-consumer, food, and consumer packaged goods brands scaling across the Triangle, we build subscriptions, conversion rate optimization programs, and ADA-compliant storefronts. SOLO MEDIA GROUP serves Raleigh remotely in Eastern Time, with offices in New York, Miami, and Los Angeles as a footprint you can trust. Our senior developers and AI-assisted workflows carry projects from mid-market to enterprise Shopify Plus.
We help direct-to-consumer brands grow by designing, building, and optimizing high-performing Shopify stores whether it's a full site redesign, a migration to Shopify, or ongoing conversion rate optimization and UX improvements.
We create seamless Shopify POS integrations that connect your online and in-store systems—so sales, inventory, and customer data all stay in sync.
We help brands launch and scale B2B on Shopify—customizing the experience for every buyer, from wholesale to trade and beyond.
Editorial storefronts, lookbooks, and variant/size UX built to convert.
Subscriptions, samples, and routine-based merchandising on Shopify.
High-volume catalogs, bundles, and direct-to-consumer + retail inventory sync.
Subscriptions, perishable logistics, and local pickup / POS.
Gated portals, account-level pricing, and ERP-connected ordering.
Unified online and in-store inventory, customers, and checkout.
The Research Triangle produces a specific kind of ecommerce business, and it isn't the one most agency case studies are built around.
Distributors, lab suppliers, medical device companies and industrial manufacturers across the Triangle need a B2B channel, not a DTC storefront. That means gated catalogs, account-level pricing, quantity breaks, net terms and purchase order workflows, integrated with the ERP already running the business. Shopify Plus handles this natively now, which is a genuine shift: a decade ago these companies bought a dedicated B2B platform and paid for it accordingly.
Restricted products, account verification before purchase, documentation attached to SKUs, and customer-specific catalogs where not every buyer sees every product. That's customization options and custom workflows rather than a theme setting, and it's the part that gets underestimated in scoping.
Raleigh has seen a real surge in consumer brands since 2020, and many are hitting the ceiling of a store that was set up quickly and never rebuilt. The typical situation is traffic growing while conversion flattens, on a Shopify website that was fine at launch and isn't now.
The Triangle's tech and biotech base means the person evaluating your agency often understands the stack. Integration capabilities, API access and site performance get scrutinised rather than taken on trust. That's a better conversation, and it's one we'd rather have.
We worked with SMG to rebuild our site from the ground up. The project involved migrating from Magento, cleaning up years of technical debt, and setting up a new Shopify experience that finally feels clean, fast, and modern.
Say It With A Condom — Shopify Partner Directory
Selling to other businesses in the Triangle?
New store builds and custom Shopify store work, from a straightforward DTC catalog through to complex multi-channel setups. Web design and UX strategy built around your business goals rather than a template.
Gated access, account-level pricing, net terms and quantity breaks on Shopify Plus, with ERP, inventory and 3PL integration.
Custom apps and API integration, middleware and app development where the Shopify platform doesn't cover what your ecommerce business needs.
From Magento, WooCommerce, BigCommerce or a custom platform, with zero-downtime cutover, data mapping and SEO preserved through redirect mapping and content auditing.
Site architecture, product pages, checkout customization and mobile user experience, tested rather than assumed. We improve UX based on how customers actually behave, not how we'd like them to.
Technical SEO, structured data and Core Web Vitals for store performance and organic visibility.
Recharge, Stay.ai, Skio or Ordergroove for replenishment, plus Klaviyo lifecycle flows driving repeat purchase. For consumer brands this is usually where measurable growth actually comes from.
Shopify Flow for order routing, tagging, approval workflows and inventory alerts, plus Shopify Functions for discount and checkout logic beyond standard Shopify. AI automation where it genuinely reduces manual work rather than because it sounds modern.
Multi-store management and Shopify Markets configuration for brands expanding into new markets or running multiple brands.
We don't have a Raleigh office. Our team works from New York, Miami and Los Angeles, and Raleigh sits on Eastern time with our New York team, so you get full working-day overlap rather than a few hours at the edges.
Every project gets a dedicated project lead and a consistent senior team: a solution engineer on architecture, developers, a designer and a Klaviyo specialist. Project management runs through your tools with a shared Slack channel, weekly syncs and transparent reporting.
Responsive communication is something we'd rather be judged on than claim:
They had a schedule and a budget, and they completed the project at the budget on time. They did a great job communicating issues and challenges as they came up, and made sure that we didn't get any bad surprises.
Silver Knights Chess Academy — Shopify Partner Directory
We provide ongoing support after launch rather than ending at handoff. The first 90 days is where most of the meaningful optimization happens, and walking away at go-live is how agencies leave value on the table.
We'd rather be plain about the remote part than imply a local presence we don't have. If having someone in the room matters to you, there are good agencies in the Triangle and we'll say so.
Applies whether you work with us or not. Our full guide to choosing a Shopify agency goes deeper; this is the short version.
The Triangle surprised us. We came in expecting DTC and found distributors and lab suppliers who'd been quoted six figures for a B2B platform. Shopify Plus does most of it natively now. A lot of those companies just haven't been told.
Johnathan Solorzano, Founder

ProSupps — a global sports-nutrition brand known for supplements like HYDE® and JEKYLL®.

ULTRA focus pouches — a portable, on-the-go health product for instant focus and energy.
Wild Planet — a sustainable wild-caught seafood and consumer packaged goods brand; UX-driven redesign focused on subscriptions and ADA compliance.
From subscriptions to retention, upsells to reviews, we work with vetted, proven tech partners that enable performance, flexibility, and speed.
View All Partners
Shopify
We've worked with over 500+ Shopify merchants

Rebuy
Upsells, Smart Carts, AI Upsell reccomendations

Recharge
Subscriptions, Bundled Subscriptions, Gift with subscription

Yotpo
Reviews, Retention, Loyalty, and more

Loop
Returns that work with your 3PL, and maintain revenue

Klaviyo
E-Mail/SMS, Retention, Automation and Flows
No. Our offices are in New York, Miami and Los Angeles, and we serve Raleigh remotely on Eastern time, which means full working-day overlap with our New York team. We work through shared project tools with a dedicated project lead and travel for kickoffs and major milestones where a project warrants it.
Yes, and it's the most common Triangle project. Shopify Plus supports gated catalogs, account-level pricing, quantity breaks, net terms and purchase order workflows, connected to your ERP and inventory. For many distributors this replaces a dedicated B2B platform at materially lower total cost.
Yes. Customer-specific catalogs, verification before purchase, documentation attached to SKUs and approval workflows are all buildable. This is custom workflow territory rather than configuration, so it needs scoping properly up front.
Most of our design-and-build projects run 8 to 12 weeks. A simple catalog on a lightly customized theme can launch faster, sometimes within a month, but that's a different project than a custom build with integrations.
When you need checkout customization, B2B wholesale, multi-store management, Shopify Functions or higher API limits. If none of those apply, standard Shopify likely still serves you, and we'll say so rather than upsell you.
Yes. We build integrations connecting Shopify to ERP, inventory, 3PL and CRM systems, scoped in writing so they're maintainable rather than fragile.
Raleigh, Durham, Cary, Chapel Hill, Morrisville, Apex, Wake Forest and the wider Research Triangle, plus brands across North Carolina.
Yes — Solo Media Group serves Raleigh and the wider Research Triangle. We're a Shopify Plus & Platinum Partner agency that has designed, built, and scaled 500+ Shopify stores over 8 years, generating $500M+ in annual revenue for our clients. We serve Raleigh remotely on Eastern time, which means full working-day overlap with our New York team, and we work through shared project tools with a dedicated project lead and weekly reporting.
Solo Media Group is a senior design and development studio for commerce brands. We design, build, and grow Shopify stores end to end — brand-led design, custom development and integrations, email and retention marketing, and ongoing support. One team handles strategy, design, engineering, and QA, so you're not stitching together multiple vendors.
We work with direct-to-consumer and retail-first brands across beauty, wellness, food and beverage, consumer packaged goods, and specialty retail — from new-brand launches to established businesses replatforming or scaling. We're especially strong with brands that sell across multiple channels (direct-to-consumer, retail, wholesale, and POS).
A dedicated senior team: a Shopify solution engineer for architecture, engineers for development and custom apps, e-commerce-focused designers, a Klaviyo/email specialist for retention, and a project lead who runs communication and keeps the work on schedule. You work with the same team throughout — no hand-offs to junior staff.
We run a proven four-phase design process in Figma: (1) Brand discovery — a brand exercise, asset collection, competitive landscape, and a mood board; (2) Concepts and mood boarding — early creative directions that establish the visual language, tone, and feel before full design; (3) Full site design — iterative design of every key page; (4) Handoff — final designs with engineering notes, then development.
Yes — Shopify and Shopify Plus are our core platform. We build custom themes, apps, and integrations, and we architect stores for performance, maintainability, and growth.
Standard Shopify fits most single-brand stores. Shopify Plus adds enterprise features and lets you run up to 10 storefronts ("expansion stores") under one organization — useful if you operate multiple brands, currencies, or regions. We'll recommend the right plan based on your structure; you purchase the Shopify license directly.
Yes. We build on editable, well-structured themes so your team can update content and pages without opening a development ticket for every change. We also provide documentation and a walkthrough at handoff.
Yes. We build custom middleware and apps to connect Shopify with the systems your business runs on — ERPs and POS systems, Salesforce and other CRMs, subscription platforms, and custom logic unique to your business. Integrations are scoped up front so they're reliable and maintainable.
Yes. For brands with physical retail, we set up Shopify POS and keep inventory in sync between online and in-store, so both channels run off one source of truth.
Yes. We build B2B and wholesale experiences using Shopify Plus's native B2B features — gated portals, tax-exempt handling, customer-specific pricing, and automated renewals — often connected to your CRM.
Yes. We regularly migrate stores to Shopify from Magento / Adobe Commerce, WooCommerce, BigCommerce, OpenCart, and other platforms — including the design, data, and integration work required to run the new store.
Protecting search rankings is a core part of how we plan a migration. We map redirects and preserve technical SEO so you don't see a post-launch traffic drop — in past migrations we've replatformed stores with no SEO dip after launch.
Yes. We migrate products, variants/SKUs, customers, and order history, along with catalog structure, collections, and metafields. For large catalogs we confirm the exact data scope (for example, how much order history to bring over) during discovery.
A typical new build runs about 8–12 weeks from design kickoff to launch. Smaller, more focused builds can be 4–6 weeks. Migrations depend on data and integration complexity.
The biggest factor is how quickly feedback comes back from your side. With a single decision-maker and prompt, consolidated feedback each round, we move fast; with multiple stakeholders and longer review cycles, timelines extend. Custom integrations and data migration also affect scope.
When speed matters — for a retail debut or seasonal launch — we can compress the design phase and run multiple design teams in parallel across projects. Focused builds can launch in as little as 8 weeks with quick turnarounds on approvals.
Design-and-build projects start around $20,000, quoted as a line-item estimate. Retainers start at 20-hour engagements or $3,000 per month for ongoing support and optimization. Platform fees are paid directly to Shopify rather than marked up through us.
Projects are billed against milestones — for example, a percentage on signing to begin design, at design approval, at development start, and at launch. Invoices are typically net 15. We agree on the schedule up front in the statement of work.
Both. Many engagements are fixed-scope projects; others are ongoing retainers for continuous design and development. Retainers start at 20-hour engagements or $3,000/month, and for brands with variable workloads we can combine project (tranche) billing with a small retainer to keep us on call.
Yes. If you have your own development team, we can provide design-only services and deliver production-ready Figma files for your engineers to build.
Yes. We integrate Klaviyo with your store and build core lifecycle flows — welcome, abandoned cart, browse abandonment, and post-purchase — plus campaigns and segmentation strategy.
Yes. If your sender reputation has suffered, we rebuild it methodically — for example, using high-engagement, protected sending to restore reputation before scaling campaigns again — and set up segmentation and win-back flows to improve retention.
Yes. We set up subscription programs on platforms like Stay.ai and ReCharge, and we can migrate subscription communications into Klaviyo for better segmentation. Subscriptions work well for routine- and regimen-based products to lock in recurring revenue.
Yes. We set up GA4, marketing pixels (Google, Meta, TikTok), product feeds for Google and Meta, and reviews that syndicate to Google Shopping and Facebook — so your tracking and ad infrastructure are ready at launch.
Every build goes through dedicated QA — cross-device and cross-browser testing, checkout and integration testing, and pre-launch bug fixing — before it ships. All work lives in version control, so changes are reviewed and reversible.
Yes. Builds include a 30-day post-launch support window for fixes on the original scope, and ongoing support is available through flexible retainers for continued design, development, and optimization.
We adapt to your process. We work in your project management tool (such as Asana), share a Slack channel for real-time questions, hold weekly syncs, and provide transparent time and progress reporting so you always know where things stand.
Tell us your revenue, your current platform, and what's actually not working. If a targeted fix serves you better than a rebuild, we'll say so.
Ready to grow your Raleigh brand on Shopify?