ProSupps Case Study: PDP redesigned
ProSupps — a global sports-nutrition brand known for supplements like HYDE® and JEKYLL®.
Shopify Platinum Partner Serving
Worcester, MA
Custom Shopify development for Worcester-area brands — from the Canal District and Shrewsbury Street to Shrewsbury and Auburn.
Shopify Agency in Worcester, MA: A Platinum Partner for Central Massachusetts Brands
Solo Media Group builds and connects Shopify stores for Worcester's manufacturers, life sciences suppliers and consumer brands. We work in your time zone, and we set up the Massachusetts pricing, tax and data rules that most out-of-state agencies miss.
Looking for the best Shopify agency for Worcester brands?
For Worcester brands that sell B2B, run several systems or are replatforming, Solo Media Group is one of the best Shopify agencies to shortlist. We're a Shopify Platinum Partner, the top of Shopify's five partner tiers, and Shopify is the only platform we work on.
500+ merchants served since 2018 · 75+ replatforms and new builds · 5.0 from 38 reviews on the Shopify Partner Directory · 4.9 from 48 on Clutch
Worcester is the second-largest city in New England, with 206,518 residents in the 2020 Census. Its economy leans on biotech, healthcare, higher education and manufacturing. That mix means many Worcester ecommerce projects are B2B, integration-heavy or both, which is where most of our work sits.
What Massachusetts rules does a Shopify store need to follow?
Any store selling to Massachusetts shoppers has to show all-in prices, follow strict subscription rules, handle the clothing tax exemption and protect customer data. These apply whether your business is in Worcester or ships into the state:
| Rule | What it requires | How we set it up in Shopify |
|---|---|---|
| Junk fee rules (940 CMR 38.00, since Sept 2, 2025) | Show the total price the first time a price appears. Shipping and government charges can come later, but must be in the total before purchase | No hidden fees added at checkout. Any mandatory fee is built into the product price |
| Subscription and free trial rules (same regulations) | Disclose recurring charges before purchase, state the trial's cancel-by date, and let customers cancel online as easily as they signed up | Self-serve cancellation in the customer account, plus renewal reminders in Klaviyo |
| Clothing tax exemption (M.G.L. c. 64H, § 6(k)) | Clothing and footwear up to $175 per item are exempt from the 6.25% sales tax. Athletic and protective gear isn't | Products assigned to the correct category, so Shopify Tax applies the exemption automatically |
| Data security (201 CMR 17.00) | Businesses holding Massachusetts residents' personal information need a written information security program, encryption and vendor oversight | App audits, staff access limits and a list of every app that touches customer data, ready for your security program |
The subscription rules are stricter than federal law. The FTC's "click-to-cancel" rule was vacated by a federal appeals court in July 2025, but Massachusetts' version is in force. For monthly subscriptions, the Attorney General's guidance says sellers must send a notice every month, before or when they charge. If you sell subscriptions, see our Shopify subscription setup.
These are general guidelines, not legal advice. Check your setup with your attorney or accountant.
Shopify for Worcester's manufacturers and life sciences suppliers
Most Worcester projects we scope are B2B first. Shopify now supports that without forcing you onto Plus:
- B2B on every plan. Since April 2026, company accounts, catalogs, net terms and quantity rules work on Basic, Grow and Advanced. Plus adds unlimited catalogs, deposits and partial payments.
- Gated wholesale portals. We built a gated B2B portal for Elm Biosciences, so approved accounts see their own pricing and products.
- POS and online discounts in sync. For HUK Gear, we rebuilt the discount logic across 15+ Shopify POS stores and the online store with Shopify Functions and POS UI Extensions, and moved its VIP site to Shopify's native B2B.
- Retail and wholesale in one place. Shopify's own case study on Renard's Cheese credits Solo with a POS rollout that cut four systems to one.
Industries we serve
Fashion & Apparel
Editorial storefronts, lookbooks, and variant/size UX built to convert.
Beauty & Personal Care
Subscriptions, samples, and routine-based merchandising on Shopify.
Consumer Packaged Goods
High-volume catalogs, bundles, and direct-to-consumer + retail inventory sync.
Food & Beverage
Subscriptions, perishable logistics, and local pickup / POS.
B2B & Wholesale
Gated portals, account-level pricing, and ERP-connected ordering.
Retail & POS
Unified online and in-store inventory, customers, and checkout.
How do we work with Worcester teams?
We're on Eastern time, the same as you. That means live calls during your working day, not overnight email chains. A typical project runs:
- Discovery (week 1): systems, data, B2B and tax requirements.
- Design (weeks 2 to 4): templates approved in Figma.
- Build and integrations (weeks 4 to 10): theme, apps, ERP and data migration.
- QA and launch (weeks 10 to 12): checkout, tax and integration testing, then 30 days of post-launch support.
How much does a Shopify agency in Worcester cost?
Our full builds start from $20,000 and take 8 to 12 weeks. Retainers start from $3,000 a month for 20 hours. We bill by milestone, with invoices due net 15. Shopify's own plan is separate: Basic starts at $29 a month billed yearly, and Plus at $2,300 a month on a 3-year term.
Results from projects like yours
| Client | Project | Result |
|---|---|---|
| Lifelines | Merged a Contentful site and a Shopify subdomain into one store | Sessions +171%, sales +78% and orders +53% |
| HUK Gear | Discount system rebuilt across POS and online, VIP site moved to native B2B | 15+ POS stores live, zero retraining required |
| Elm Biosciences | Gated B2B wholesale portal | Approved accounts see their own pricing and catalog |
| Renard's Cheese | Shopify POS across retail, bistro and online | 4 systems consolidated into 1 (per Shopify) |
Selected Work
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Ultra Pouches
ULTRA focus pouches — a portable, on-the-go health product for instant focus and energy.
Wild Planet Foods Case Study: UX-Driven Website Redesign Focused on Subscriptions & ADA Compliance
Wild Planet — a sustainable wild-caught seafood and consumer packaged goods brand; UX-driven redesign focused on subscriptions and ADA compliance.
Should you hire a local agency instead?
Hire a local Worcester agency if in-person workshops matter more than a Platinum track record. Choose us if you need deep B2B, ERP or migration experience and are happy to work over video in the same time zone. We're not the right fit for projects under $20,000, one-off support tickets or Hydrogen headless builds. To compare options, filter the Shopify Partner Directory by Massachusetts and check each partner's tier and reviews.
Why Solo Media Group
Shopify Platinum Partner
The highest of Shopify's five partner tiers, with deep Shopify Plus experience.
Senior Developers
You work with engineers who ship — not a rotating junior bench learning on your budget.
Enterprise-Grade
Shopify Plus builds with ERP, 3PL, and POS integrations, plus custom middleware.
Long-Term Partner
Most clients stay with us for years of ongoing engineering, not a single project.
AI-Assisted Delivery
Modern, AI-assisted workflows that move faster without sacrificing quality.
Performance-Focused
Core Web Vitals, conversion rate optimization, and clean, maintainable code that scales.
Shopify Platinum Partner
The highest of Shopify's five partner tiers, with deep Shopify Plus experience.
Senior Developers
You work with engineers who ship — not a rotating junior bench learning on your budget.
Enterprise-Grade
Shopify Plus builds with ERP, 3PL, and POS integrations, plus custom middleware.
Long-Term Partner
Most clients stay with us for years of ongoing engineering, not a single project.
AI-Assisted Delivery
Modern, AI-assisted workflows that move faster without sacrificing quality.
Performance-Focused
Core Web Vitals, conversion rate optimization, and clean, maintainable code that scales.
We don't just plug tools in — we build ecosystems that scale.
From subscriptions to retention, upsells to reviews, we work with vetted, proven tech partners that enable performance, flexibility, and speed.
View All Partners
Shopify
We've worked with over 500+ Shopify merchants
Rebuy
Upsells, Smart Carts, AI Upsell reccomendations
Recharge
Subscriptions, Bundled Subscriptions, Gift with subscription
Yotpo
Reviews, Retention, Loyalty, and more
Loop
Returns that work with your 3PL, and maintain revenue
Klaviyo
E-Mail/SMS, Retention, Automation and Flows
Worcester Shopify questions
Shopify in Worcester & Massachusetts
Do you have an office in Worcester?
No. Solo Media Group is a US-based Shopify Platinum Partner that works with Worcester and Central Massachusetts brands remotely, on Eastern time.
Do Massachusetts shoppers pay sales tax on clothing bought online?
Not on clothing or footwear priced up to $175 per item. Massachusetts exempts those items from its 6.25% sales tax, except athletic and protective gear. Shopify Tax applies the exemption when products use the correct category.
Can I add a handling or service fee at Shopify checkout in Massachusetts?
Not as a surprise. Since September 2, 2025, Massachusetts requires the total price to be shown the first time a price appears. Shipping and government charges can be added later, but other mandatory fees belong in the product price.
Can a Worcester manufacturer sell wholesale on Shopify without Shopify Plus?
Yes. Since April 2026, Shopify's core B2B features, including company accounts, catalogs and net terms, work on the Basic, Grow and Advanced plans. Shopify Plus adds unlimited catalogs, deposits and partial payments.
Ready to grow your Worcester brand on Shopify?
