Shopify Platinum Partner Serving

Fresno, CA

Custom Shopify development for Fresno-area brands — from the Tower District and Downtown to Clovis and Woodward Park.

Solo Media Group - Shopify Platinum Partner - Agency Fresno, CASolo Media Group - Shopify Platinum Partner - Agency Fresno, CA

Shopify Agency Fresno, CA

We're a Shopify Platinum partner agency and ecommerce development company building Shopify stores for Fresno businesses. Our work here concentrates where the Valley economy actually is: growers and food producers selling direct, consumer brands scaling nationally, and B2B portals for the distributors and ag suppliers serving the region.

Our Los Angeles office keeps us on California time with Fresno brands. Projects start around $20,000. Typical build is 8 to 12 weeks.

What makes the best Shopify agency for Fresno brands?

The best Shopify agency for your business is the one whose credentials you can verify. Here are ours.

PlatinumTop of Shopify's five partner tiers, assessed on delivered work and recalculated quarterly
500+Merchants built for since March 2018
75+Replatforms delivered
$500M+Generated annually by clients on stores we built
5.0 (38)Verified reviews on Shopify's Partner Directory

Shopify confirms that reviewers are real clients. All of it is checkable in about ten seconds on the Shopify Partner Directory, which is rather the point.

Why Fresno brands work with us

Fresno sits at the center of California's Central Valley, one of the most productive agricultural regions in the world. That produces commerce problems most agencies have never encountered.

Agricultural ecommerce has constraints no other category has

Seasonality isn't a marketing calendar here, it's a supply constraint. A brand selling stone fruit has a genuine window. Almonds, pistachios and raisins have harvest cycles that determine what can ship and when. A store built for year-round availability shows customers products that don't exist for eight months of the year, which generates support tickets and refund requests rather than sales.

What we build for it: inventory logic tied to actual harvest availability, pre-order and waitlist flows for the off-season so demand gets captured rather than lost, and product pages that communicate seasonality clearly instead of hiding it in a shipping note.

Perishable shipping is a product decision, not a settings page. Cold chain requirements, transit-time limits by destination, seasonal restrictions when it's too hot to ship, and packaging costs that scale with distance. Standard flat-rate shipping either loses money on every order or quotes so high nobody buys. Getting this right means zone-based rules, transit-time gating and sometimes withholding delivery options entirely for destinations you can't serve safely.

Food carries compliance requirements in the data layer. Allergen declarations, nutrition information, organic certification, country of origin. These belong in structured metafields where they're consistent and machine-readable, not typed into a description field differently on every product.

Direct-from-grower is a story that has to survive the platform. Valley brands often sell on provenance — this orchard, this family, this harvest. That's a genuine differentiator and most stores flatten it into a generic product grid.

The other Fresno patterns

B2B is half the market. Distributors, packers and ag suppliers need company accounts with account-level pricing, bulk pricing tiers, net terms and complex shipping rules by customer. Shopify Plus supports this natively now, connected to your ERP systems and inventory, which for many Valley distributors replaces a legacy B2B platform at materially lower cost. See Shopify B2B development.

Farm stands and retail need to share one inventory. Shopify POS connects physical locations, farmers markets and the online store to one source of truth, so a product selling out at the stand doesn't keep selling online.

Subscriptions fit this market unusually well. Recurring produce boxes, coffee, olive oil, nut deliveries — cadence matched to actual consumption rather than a default thirty days. See Shopify subscriptions setup.

Who we build for

We work with ecommerce businesses at every stage, and the common thread is a store that's outgrown what it was originally built for.

  • Growers and food producers launching direct. Often a first Shopify store, replacing phone orders and a farmers market list.
  • Consumer brands scaling past regional. The store worked at Valley volume and is now the constraint on national growth.
  • Distributors and ag suppliers needing B2B. Where the requirement is custom ecommerce solutions rather than a storefront: company accounts, tiered pricing, ERP connection.
  • Shopify store owners inheriting a problem. Frequently the person who calls us didn't commission the original build and needs it to do things it was never designed for.

If your needs are genuinely simple, a good theme and a freelancer will serve you better and cost far less. We'll say so on the call.

Shopify Services

About our Services

Direct-to-Consumer

We help direct-to-consumer brands grow by designing, building, and optimizing high-performing Shopify stores whether it's a full site redesign, a migration to Shopify, or ongoing conversion rate optimization and UX improvements.

Retail/POS

We create seamless Shopify POS integrations that connect your online and in-store systems—so sales, inventory, and customer data all stay in sync.

Wholesale/B2B

We help brands launch and scale B2B on Shopify—customizing the experience for every buyer, from wholesale to trade and beyond.

Direct-to-Consumer

We help direct-to-consumer brands grow by designing, building, and optimizing high-performing Shopify stores whether it's a full site redesign, a migration to Shopify, or ongoing conversion rate optimization and UX improvements.

Retail/POS

We create seamless Shopify POS integrations that connect your online and in-store systems—so sales, inventory, and customer data all stay in sync.

Wholesale/B2B

We help brands launch and scale B2B on Shopify—customizing the experience for every buyer, from wholesale to trade and beyond.

Industries we serve

Fashion & Apparel

Editorial storefronts, lookbooks, and variant/size UX built to convert.

Beauty & Personal Care

Subscriptions, samples, and routine-based merchandising on Shopify.

Consumer Packaged Goods

High-volume catalogs, bundles, and direct-to-consumer + retail inventory sync.

Food & Beverage

Subscriptions, perishable logistics, and local pickup / POS.

B2B & Wholesale

Gated portals, account-level pricing, and ERP-connected ordering.

Retail & POS

Unified online and in-store inventory, customers, and checkout.

What's changing in ecommerce right now?

The biggest shift in 2026 is that your storefront is no longer read only by humans.

Shopify deployed Storefront MCP servers to every store in early 2026 under the Universal Commerce Protocol, an open standard co-developed with Google. When a customer asks ChatGPT or Gemini to find a product, the agent queries that endpoint and reads your structured product data rather than browsing your site.

For Fresno food brands specifically, this matters more than most. An agent evaluating organic California almonds, shipped direct from the grower is parsing attributes, not reading your About page. Certification held in a metafield is legible to it. The same claim written as prose in a product description largely isn't.

The practical step almost nobody has taken: run a product search against your own store's MCP endpoint and read what an agent actually sees. Check your settings in Shopify admin under Sales channels → AI agents.

What our clients say

Rated 5.0 from 38 reviews on the Shopify Partner Directory, where Shopify verifies that reviewers are actual clients.

"We worked with SMG to rebuild our site from the ground up. The project involved migrating from Magento, cleaning up years of technical debt, and setting up a new Shopify experience that finally feels clean, fast, and modern."
Say It With A Condom, Shopify Partner Directory review
"Before working with them, we went through four or five different providers, and none came close to the level of service we've received from Johnathan, Michele, and their team."
ADEGEN, Shopify Partner Directory review

Does your store know what harvest it's in?

Our Shopify development services

Shopify web design and custom themes

Custom theme development and theme customization built around brand identity, with mobile-responsive, fast-loading design. Store performance affects conversion before it affects anything else. See Shopify Plus development.

Shopify web development

Full-stack Shopify development, custom app development and custom Shopify work where the platform doesn't cover what your business needs. See Shopify app development.

B2B and wholesale

Company accounts, account-level and bulk pricing, net terms and complex shipping rules, connected to your ERP and inventory systems for real-time stock accuracy. See Shopify B2B development.

Shopify POS

Unified online and physical retail across farm stands, markets and stores, running from one inventory source.

Subscriptions and retention

Recharge, Stay.ai, Skio or Ordergroove with dunning configured properly, plus Klaviyo email and SMS flows automating customer engagement after the first order.

Shopify migrations

From Magento, WooCommerce, BigCommerce or custom platforms, transferring historical customer data and order history while preserving SEO equity through one-to-one redirect mapping. See Shopify Plus migration services and our migration guide.

Store redesigns

Rebuilding an existing store where the architecture rather than the design is the constraint.

Shopify SEO and conversion optimization

Technical SEO, site architecture, Core Web Vitals and page speed, alongside conversion rate optimization based on how customers actually behave. See also Shopify speed optimization.

App integration and ERP systems

Connecting Shopify to ERP, inventory, 3PL and CRM, scoped so integrations stay maintainable rather than fragile. See Shopify ERP integration.

Ongoing support

Post-launch maintenance, app updates and iterative optimization. The first 90 days is where most of the value gets captured.

What we don't do

We're a Shopify development company, not a full-service digital agency. We don't run advertising campaigns, paid search or social media marketing, and we don't do general software development or mobile app development.

That focus is deliberate. It means the team on your Shopify development project brings genuine technical expertise to this platform rather than splitting attention across disciplines. If you need one partner covering marketing and development together, we'll say so on the call.

How we approach a project

Tailored solutions, not a template process

We don't run every Shopify development project through the same playbook. What we build depends on where the revenue actually is for your business.

For some brands the answer is a new Shopify store. For others it's conversion work on the existing one, which is frequently the better return and always the smaller invoice. The discovery conversation exists to determine which, and we'd rather tell you honestly than sell you the larger project.

Whatever we build maps to your ecommerce strategy rather than a feature list, and it's built as a scalable solution — architecture that holds up as volume grows rather than needing another rebuild in two years.

Working with us from Fresno

We don't have a Fresno office. Our Los Angeles office keeps us on California time with full working-day overlap, and the Valley is a straightforward trip when a project warrants being in the room.

Finding a Shopify-exclusive agency in Fresno itself is genuinely difficult. Most local options are general web design agencies that build on several platforms, which is fine for a brochure site and limiting when your store needs ERP integration or B2B pricing logic. That's the trade-off worth weighing: proximity against platform depth. Our fuller guide: how to choose a Shopify agency.

Every project gets a dedicated project lead and a consistent senior team — a Shopify solution engineer on architecture, developers, an ecommerce designer and a Klaviyo specialist. Work runs through your project management tool with a shared Slack channel, weekly syncs and transparent reporting.

Why Solo Media Group

Shopify Platinum Partner badge

Shopify Platinum Partner

Top 5% of Shopify agencies, vetted by Shopify — with deep Plus and Premier experience.

Team of software developers collaborating on laptops

Senior Developers

You work with engineers who ship — not a rotating junior bench learning on your budget.

Enterprise-grade Shopify Plus engineering for established companies

Enterprise-Grade

Shopify Plus builds with ERP, 3PL, and POS integrations, plus custom middleware.

Business partners shaking hands in a collaborative meeting

Long-Term Partner

Most clients stay with us for years of ongoing engineering, not a single project.

AI-assisted Shopify development workflows

AI-Assisted Delivery

Modern, AI-assisted workflows that move faster without sacrificing quality.

Motion light trails conveying speed and performance

Performance-Focused

Core Web Vitals, conversion rate optimization, and clean, maintainable code that scales.

Shopify Platinum Partner badge

Shopify Platinum Partner

Top 5% of Shopify agencies, vetted by Shopify — with deep Plus and Premier experience.

Team of software developers collaborating on laptops

Senior Developers

You work with engineers who ship — not a rotating junior bench learning on your budget.

Enterprise-grade Shopify Plus engineering for established companies

Enterprise-Grade

Shopify Plus builds with ERP, 3PL, and POS integrations, plus custom middleware.

Business partners shaking hands in a collaborative meeting

Long-Term Partner

Most clients stay with us for years of ongoing engineering, not a single project.

AI-assisted Shopify development workflows

AI-Assisted Delivery

Modern, AI-assisted workflows that move faster without sacrificing quality.

Motion light trails conveying speed and performance

Performance-Focused

Core Web Vitals, conversion rate optimization, and clean, maintainable code that scales.

Selected Work

View More
ProSupps Caee Study: PDP redesigned - SOLO MEDIA GROUP

ProSupps Case Study: PDP redesigned

ProSupps — a global sports-nutrition brand known for supplements like HYDE® and JEKYLL®.

Health
Read
Ultra Pouches - SOLO MEDIA GROUP

Ultra Pouches

ULTRA focus pouches — a portable, on-the-go health product for instant focus and energy.

Health
Read
Wild Planet Foods Case Study: UX-Driven Website Redesign Focused on Subscriptions & ADA Compliance - SOLO MEDIA GROUP

Wild Planet Foods Case Study: UX-Driven Website Redesign Focused on Subscriptions & ADA Compliance

Wild Planet — a sustainable wild-caught seafood and consumer packaged goods brand; UX-driven redesign focused on subscriptions and ADA compliance.

BeverageConsumer GoodsFoodRetail
Read

We don't just plug tools in — we build ecosystems that scale.

From subscriptions to retention, upsells to reviews, we work with vetted, proven tech partners that enable performance, flexibility, and speed.

View All Partners
Rebuy

Rebuy

Upsells, Smart Carts, AI Upsell reccomendations

Recharge

Recharge

Subscriptions, Bundled Subscriptions, Gift with subscription

Yotpo

Yotpo

Reviews, Retention, Loyalty, and more

Loop

Loop

Returns that work with your 3PL, and maintain revenue

Klaviyo

Klaviyo

E-Mail/SMS, Retention, Automation and Flows

Fresno Shopify FAQ

Working with us in Fresno

No. Our nearest office is Los Angeles, which keeps us on California time with full working-day overlap. We work through shared project tools with a dedicated project lead and travel for kickoffs and major milestones where a project warrants it.

Yes, and they're the most common Central Valley project. That work involves seasonal inventory tied to harvest availability, perishable shipping rules by transit time and destination, compliance data held in structured metafields, and pre-order flows that capture demand during the off-season.

Yes. Standard flat-rate shipping doesn't work for perishables. We build zone-based rules, transit-time gating that withholds delivery options for destinations you can't serve safely, and seasonal restrictions for periods when shipping conditions make it unviable.

Yes. Shopify Plus supports company accounts, account-level and bulk pricing, net terms and customer-specific shipping rules natively, connected to your ERP and inventory. For many Valley distributors this replaces a legacy B2B platform at lower total cost.

When you need custom checkout experiences through Shopify Functions, native B2B with company accounts, multi-store architecture, higher API limits or dedicated account management. Shopify Plus is built for mid-market to enterprise scale. If none of that applies, standard Shopify likely still serves you and we'll say so rather than upsell.

Not if it's planned properly. We map redirects one to one, audit content on top-ranking pages before it moves, and transfer historical customer data and order history intact. Rankings lost in a rushed migration typically take months to recover.

Check the Shopify Partner Directory for verified tier and client reviews rather than trusting a badge on a website. Ask what they've built that wasn't theme configuration, and ask for past technical integrations rather than design portfolios. Design skill and engineering capability are different things.

Design-and-build projects start around $20,000, quoted as a line-item estimate. Retainers start at 20-hour engagements or $3,000 per month for ongoing support.

Fresno, Clovis, Madera, Visalia, Hanford, Merced and the wider Central Valley, plus brands across California.

Ready to grow your Fresno brand on Shopify?

Tell us your revenue, your current platform, and what's actually not working. If a targeted fix serves you better than a rebuild, we'll say so.

Design-and-build projects start around $20,000, quoted as a line-item estimate. Retainers start at 20-hour engagements or $3,000 per month — full breakdown on Shopify Plus cost. If you're weighing Plus against standard Shopify, see Shopify Plus vs Shopify.

Ready to grow your Fresno brand on Shopify?